January 4, 2012 – 2:30 pm
Google now allows multiple administrators for Google+ business pages. If you have created a page in the past, here’s how to add others to help manage the page: 1. Go to any page you administer by clicking the down Pages link under your name on your home page. 2. Click the gear icon at upper [...]
November 17, 2011 – 2:39 pm
Social sharing facilitator ShareThis today announced a new service to be fully unveiled early in 2012: Social Quality Index (SQI). According to the company blog, ShareThis SQI will provide a quantifiable index of the social effectiveness of individual content pieces on a publisher’s site. They are calling the new metric “transformative,” and they just might be [...]
November 15, 2011 – 10:22 pm
Anyone building a brand or business page on Google+ quickly comes to a rather unsettling realization: at no point in the process does Google do anything to check that you have any real connection to the brand name on your page. So it would seem that you are left relying on searchers’ detective abilities to [...]
November 15, 2011 – 12:04 pm
On Google+ marketer Carter Gibson posted bullet point highlights from a talk by Google staffer Tae E. Kim at the CrushIQ conference in Washington DC. You can read his whole post here, but I want to pick up a few points that caught my attention. Mutiple adminstrators for brand pages coming…in first quarter of 2012. This is [...]
Posted in Google, Google+, Paid Search, Social Media
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Tagged brand pages on google+, google, google plus, google+ and adwords, google+ and search engine results, google+ for brands, google+ for business, google+ verified brand pages, social media
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November 12, 2011 – 2:32 pm
One of the many interesting features Google has added to Google+ in recent weeks is Ripples. If you’re not familiar, Ripples allows you to play a timeline that shows you the spread of a viral post across Google+. You access it by clicking the little down arrow to the right of a post. Aside from [...]
November 11, 2011 – 11:04 am
Yesterday Virante’s CTO Russ Jones (Twitter: @rjonesx) spoke at PubCon in Las Vegas on the topic “Low Risk, High Reward Link Development.” Virante Director of Customer Relations Jacob Bobhall (Twitter: @jakebohall) live tweeted the talk. The following is an aggregation of his tweets (with hashtags & a few other references removed): SEO Misconception: paid links are [...]
November 9, 2011 – 5:43 pm
In my last post (“Google+ Pages for Brands Are Here NOW! Why You Must Get One“), I gave reasons why I think it is essential that your business claim a Google+ Page for Brands. Now that you’ve got your Page, what do you do with it? Optimizing Your Google+ Page for SEO I would say [...]
November 7, 2011 – 6:10 pm
Google announced today the long-awaited introduction of Google+ profiles for brands, businesses, and organizations, calling them Google+ Pages. The new Pages look very much like personal Google+ profiles, with a few additions: +1 Button: People viewing a brand’s page can “+1″ it, which will cause it to show up as a recommendation when that person’s friends [...]
Posted in Google, Google+, Paid Search, Social Media
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Tagged adwords, brand pages on google+, google, google +1 button, google plus, google+ and search engine results, google+ for brands, google+ for business, google+ pages
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November 3, 2011 – 10:07 am
As if the world of paid search advertising management wasn’t filled with enough variables…let’s throw in AdWords making changes to how they display ads! On November 2, 2011, AdWords announced that “ads that have previously shown to the side of the [search] results may in some cases appear below them.” When and why will the [...]