By now you must know that social media behemoth Facebook has thrown itself into the fast-growing location marketplace with its Places product. Places allows smart phone users (for now, just iPhone or phones with a mobile browser via touch.facebook.com) to “check in” at businesses and other locations and share their location with their friends on Facebook. If [...]
Category Archives: facebook
Apture Makes Linking Easy and Interactive
August 13, 2010 – 8:05 am
Apture is a free* plugin for your blog or site that lets you build links to external sources with one click. More importantly, it allows visitors to view the content of those links without leaving your page, increasing reader time-on-site and enhancing visitor experience. To see Apture in action, hover your mouse over the icons that [...]
Lowering the Barrier to Video in Your Social Media
August 10, 2010 – 1:18 pm
It’s a no-brainer that including media brings life to any campaign. This is especially true in the hyperactive world of social media, where a constant barrage of posts vies for the attention of potential fans and followers. Of course, when it comes to attention-grabbing, a picture is (perhaps literally) worth a thousand words. And a [...]
Facebook Community Pages Suck
May 14, 2010 – 11:24 am
If you’re a Facebook user, you were recently forced to either allow Facebook to turn all the keywords in your profile’s Info tab into active connections to “Community Pages” or have them removed. Entirely removed. No middle ground. That sucked. But it wasn’t even half the suck. I had reluctantly said yes to community pages, [...]
Two Sites Turn Facebook and Twitter Into Personalized News Clippers
May 10, 2010 – 1:28 pm
Social web services like Facebook and Twitter present us with a daily avalanche of information, much of it in the form of links to outside sources. While much of it may be trash (as far as any individual reader might be concerned) there are often many jewels among the garbage. Jewels that can be easily [...]
My New Social Web Flow: Buzz to Twitter to Facebook
February 22, 2010 – 2:18 pm
I’ve been an enthusiastic early adopter of Google Buzz since it appeared in my Gmail inbox the day after its unveiling. As a one time huge fan of Friendfeed, the interface was immediately familiar (though lacking in some of Friendfeeds best features). I’d often been frustrated by how awful Twitter is for carrying on any [...]
How to Use Facebook as Your News Reader
February 2, 2010 – 3:12 pm
UPDATED 2/23/2010 because of changes to Facebook’s user interface. Most everyone agrees that automatic feed systems such as RSS (Wikipedia) were a great leap forward in the history of the World Wide Web. RSS allows web users to “subscribe” to any blog or website that implements the code. When combined with a feed reader (such [...]
New Facebook Share Via a Boon for Marketers
January 20, 2010 – 8:35 am
I’ve written before about several areas where Facebook’s Pages feature falls short of its potential value to marketers because of missing or limited features. Among the most egregious of these “fails” was the lack of any equivalent of Twitter’s retweet, which automatically gives an attribution back to the source of the content being shared. Until [...]
Update on SEC’s Bad Call
August 20, 2009 – 6:21 am
RE: My post yesterday “The SEC Makes One Hell of a Bad Call“ The New York Times reports today that the SEC has clarified their rule. Turns out they weren’t really after Joe Bleachersitter sending his blurry phone cam picture of pinpoint-sized outfielders to his Facebook page. The real targets of their rule, they say, [...]
The SEC Makes One Hell of a Bad Call
August 19, 2009 – 6:05 am
College sports’ Southeastern Conference (SEC) has probably had to overrule a few bad calls by umpires in its day. This week it was forced to overrule one of its own calls. The conference had actually proclaimed a ban on any and all social media postings about its games by fans at the games. This meant [...]
