By now you must know that social media behemoth Facebook has thrown itself into the fast-growing location marketplace with its Places product. Places allows smart phone users (for now, just iPhone or phones with a mobile browser via touch.facebook.com) to “check in” at businesses and other locations and share their location with their friends on Facebook. If [...]
Category Archives: reputation
Twylah Turns Your Twitter into a Blog
August 12, 2010 – 1:50 pm
Twylah may be the best yet online upgrade to the default twitter.com interface, particularly if you’re desiring to build interactivity with your account and the brand it represents. Twylah automatically collects all your tweets on a nicely-branded, blog-like page. When you send out a tweet via Twylah, the program automatically appends a bit.ly link to [...]
Should Your Business Be on Buzz?
February 25, 2010 – 2:17 pm
Just when you thought you had your social media game plan (you do have one, right?) all nice and set, Buzz happens. It’s like the NFL suddenly announces a new team halfway through your fantasy league season. What is Buzz? In brief, it is a Google-developed social web platform that is tightly integrated with other [...]
Google’s Sidewiki: The Only Thing to Fear Is…Not Much?
September 28, 2009 – 7:29 am
Proving once again that it is the Santa Claus of the Internet, Google last week announced yet another free toy: Google Sidewiki. Sidewiki is an addition to the Google Toolbar (so far only for Firefox and Internet Explorer) that allows anyone to leave comments and links on any web page anywhere on the Internet. The [...]
Update on SEC’s Bad Call
August 20, 2009 – 6:21 am
RE: My post yesterday “The SEC Makes One Hell of a Bad Call“ The New York Times reports today that the SEC has clarified their rule. Turns out they weren’t really after Joe Bleachersitter sending his blurry phone cam picture of pinpoint-sized outfielders to his Facebook page. The real targets of their rule, they say, [...]
Google Profiles and Reputation Management – Part Two
June 26, 2009 – 6:47 am
In Google Profiles and Reputation Management – Part 1, I made a case for why building a Google Profile should be a central part of establishing a positive online presence (i.e. “reputation management”). Today let’s look at a second, but probably equally worthwhile, benefit of Google Profiles: free PageRank “juice” to your sites. Possibly as [...]
Google Profiles and Reputation Management – Part 1
June 23, 2009 – 1:01 pm
A few days ago I posted some suggestions about using social media sites to “ace” the front page of Google (fill the first page of Google’s search results for your name with links to sites and content that you control). Let’s review the value of doing this (aside from the obvious ego stroke!): 1. Create [...]
