Moments ago, Google Instant search went live. If you don’t see it yet, it will roll out over the next few days. It appears to be a game changer. Google Instant gives you realtime organic (and paid) search results as you type in the search box at google.com. Here’s an animated demo (click on the [...]
Category Archives: seo
FriendFeed Is Your SEO Friend
Just thought I’d pass along something I noticed since Caffeine (Google’s new search ranking algorithm) kicked in. I’m wondering if anyone else has seen this? The meat of what I’m going to share: feeding your site updates to FriendFeed may bring great (and fast!) SEO blessings. I have a personal blog (the League of Inveterate [...]
KGen Firefox Extension Shows Pages’ Potential Keywords
KGen is an extension for Firefox web browsers that displays the strongest keywords on a particular web page. Words on the page repeated more than once are ranked by “weight” (a user-tunable algorithm based on html tags and page placement), number of repetitions on the page, and “position” (which appears to be how far down [...]
Business Blogger Beware
Bloggeris a great, easy to use site for creating a personal blog. However, if you are planning to build a blog for business purposes, it is probably not your best choice, even to start out on. I just learned that Google does not allow Blogger sites to 301 redirect. What this means is that if [...]
Google Profiles and Reputation Management – Part Two
In Google Profiles and Reputation Management – Part 1, I made a case for why building a Google Profile should be a central part of establishing a positive online presence (i.e. “reputation management”). Today let’s look at a second, but probably equally worthwhile, benefit of Google Profiles: free PageRank “juice” to your sites. Possibly as [...]
Google Profiles and Reputation Management – Part 1
A few days ago I posted some suggestions about using social media sites to “ace” the front page of Google (fill the first page of Google’s search results for your name with links to sites and content that you control). Let’s review the value of doing this (aside from the obvious ego stroke!): 1. Create [...]
Social Media and Reputation Management
Are you an ace? I don’t mean you’ve shot down boucoups enemy planes in some WW I video game. I’m coining a new usage of “ace”: to have all the first page references from a Google search of your name be your own links–or links about you–and have them all be positive. I’m an ace [...]
Social Media Marketing: Where are the Measurables?
(From clickz.com In its simplest form, SEO (define) is a three-step process: break down crawling barriers to help the engines efficiently index a Web site; craft keyword-targeted content that appeals to search engines and visitors alike; and, most critical, practice link-building for targeted terms and phrases. Social media optimization, on the other hand, is primarily [...]
On Click Pixel Tracking
(From theGoogleCache.com One of the most common methods of tracking conversions and visits is through “Pixel Tracking”. Essentially, a single pixel image is included on a page that, when triggered, gives the user some form of cookie or results in his/her her browser IP / user-agent / etc. stored in a tracking database somewhere. Well, [...]
Optimizing Body Text for Google
From thekeywordacademy.com: Before we can talk about how to optimize the body text of the page you’re working on, we should probably define what body text is. To put it simply, body text is the text that you can see on a web page. Everything you can see on this post would be considered to [...]
