Reputation Monitoring
Online Reputation Management
If you don't know what bloggers, consumers, the media, and competitors are saying about your business, you're starting out from behind and cannot effectively respond. Give your Corporate Communications department what it needs by having us install and active the Virante Reputation Monitoring System (VRMS). Utilizing RSS 2.0, XML, and feed technology we will ensure you're made aware of any and all communications related to your business with updates every five minutes.
Blog Crisis Management
If you're being attacked by bloggers, it can be difficult to respond effectively without adding fuel to the story's fire and aggravating detractors. Our communication consultants will work with your organization and be on call 24/7/365 to respond to any issues of any severity and provide advice on whether to take the offensive, work on back-channel discussions, provide more information, or provide less. The value of your brand goodwill can increase or decrease by millions in a matter of hours. Have an experienced advisor on your team that can guide you through the most pressing situations.
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